qt started with a simple question: why does the healthiest drink in your day work against one of the nutrients you need most?
Our founder was a two-matchas-a-day person — and chronically low on iron. When her doctor mentioned that tea tannins can inhibit iron absorption, the choice seemed to be: give up the ritual, or stay tired.
We refused the trade-off. After eighteen months of formulation work, qt was born: first-harvest ceremonial matcha blended with vitamin C — zero added iron, just a cup designed to work with the iron you already get from food.
Today qt comes in packets, tins, and cans — and lives in gym bags, office drawers, and fridges across the country.
QT is sweet, positive, and a little playful — all about balance, self-care, and showing up for you, one cup at a time.
You'll find QT whisking up good vibes on our packs, cheering you on in your inbox, and occasionally being cozy on our socials. QT loves matcha moments, self-care routines, good energy, and sunny days.
Cute on the outside. Serious formulation science on the inside. That's the whole brand, honestly.
Three commitments behind every packet, tin, and can.
First-harvest, stone-ground, ceremonial-grade matcha from shaded fields. If the base isn't exceptional, nothing else matters.
We formulate around real absorption research, add vitamin C instead of iron, and never overclaim what a beverage can do.
Vegan, gluten free, no added sugar, nothing artificial — and straight talk about when to see a doctor instead of a drink.